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Have a Choice! In recent years, the retail flooring industry
has become extremely polarized. On one end are the large home centers and the
large shop at home companies that saturate your TV screens with incredible installation
offers. Most of those offers sound too good to be true and you know what they
say about things that sound too good to be true. Even the most sophisticated consumer
has to be impressed by the offers
Buy one room, get another room free; Buy
two rooms and get your whole house free. Okay, so how do they do it? Actually,
they don't. Carpet One and its affiliated members are actually a larger customer
to manufacturers than any of the home centers or shop at home companies; therefore
their costs from the manufacturers aren't any lower and in some cases not as low
as Carpet One's. The difference is the home centers and shop at home companies
have very high margins on their products and they charge additional for lots of
things that most full service flooring stores include. If you charge twice what
you should charge, it is pretty easy to give a second room away free, don't you
agree? Bottom line: when everything is done, there will be very little
difference between the prices of the home centers / shop at home companies and
full service flooring stores. This is why they will push you extremely hard to
sign on the dotted line immediately. They do not want you to have an opportunity
to compare their prices. On the other end are the Full Service Flooring
stores such as Arcade Floors Carpet One.
Since the products are provided to all of us by the same manufacturers, what are
the differences?
- Sales Associates - Ours have received hundreds of hours
of training and are professionals. All of ours have received their
CFS, Certified Flooring Sales Consultant. Not only are we firm
certified in lead, we have several RRP's on staff. Ask the guy
in the Orange Apron how many hours of training he has had in flooring
or if he has passed the test to earn his CFS?
Our Sales Associates have been tested and licensed by the Maryland
Home Improvement Commission.
- Installers - like our sales associates, all of our installers
have been to manufacturers' schools and industry training. We
require that all of our installers attend a minimum of 16 hours
annually to maintain their certifications. We think it is important
that our installers be able to speak the nation's language in
order to communicate with our customers. Quarter after Quarter,
our installers earn 98% and 99% Customer Satisfaction scores from
our customers on our customer surveys.
- Warranties - No one, absolutely no one, can match Carpet
One warranties. In every case they exceed the warranties given
by manufacturers on their own products. Our warranties give you
NO EXCLUSIONS Stain Protection for the life of your carpet and
similar type protections on hardwood, laminate, ceramic tile and
vinyl floors. Ask the guy from Luna this. "If I don't like
the color after you put it down, will you replace it for me
Free?"
If you have purchased a Carpet One product from Arcade
Floors Carpet One, we will! It's called the Beautiful
Guarantee and only available from Carpet One.
- Peace of Mind - This is a biggie! Suppose you do have
a problem with your installation and you say, "I want to
talk to the owner!" How are far do you think you are going
to get with Empire, Luna, Next Day Floors, Home Depot or Lowes?
With Arcade Floors Carpet
One, if you want to talk to the owner, you
talk to the owner!
- Customer Satisfaction - Everyone claims Customer Satisfaction.
It just sounds good. Arcade
Floors Carpet One, we put our customers' words
where everyone can read them. In our showroom at the table where
you sit is a book
What Our Customers Think of Us!
It contains the verbatim comments from all of our customers' surveys
the
great ones and the good ones. Occasionally we don't live up to
someone's expectations and those comments are there as well but
you can bet we've gone above and beyond in an effort to satisfy
them. Before you make that final decision on flooring, perhaps
you should see what their customers say about them.
Home
Depot Compaints / Empire
Today Complaints / Luna
Complaints / Lowes
Complaints
You do have a choice! All we ask
is that before you make that choice, take time to educate yourself. Don't assume
that theirs is your best deal because they tell you it is over and over again.
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